Advertising Is Simple Delaware
A Full-Service Advertising Agency in Delaware | Digital Marketing | Seo
New year, new digital marketing strategy! Now that we’re halfway through the first month of 2020, it’s time to talk about your business. Analyzing your business is the first step to understanding your plan of action. Are you wondering where to start? Here’s what you need to take into consideration before you figure out the …
Spending more money on advertising doesn’t necessarily make for winning more customers. However, a well-designed content marketing plan can level the playing field. Here’s how. Content Marketing Getting all employees on board for a cohesive action plan can make a small business’ marketing efforts successful. A unified front on all aspects of a marketing campaign can …
With Thanksgiving only a few weeks away, now is the time to get your holiday marketing strategies in place. Don’t know where to start? Best way to do this is to connect with your customers on an emotional level and tap into the spirit of giving back before your competitors. If your goal is to …
Using online properties to effectively develop a stellar digital reputation is a marathon, not a sprint. Getting your house in order (your website, your social media accounts and online business directories) is a good place to start. Having a consistent and diverse reputation management plan will keep your business and brand on topic and on the positive …
Looking to find more customers for your service-area business? Google is making it easier now for businesses that service a particular area to get discovered by consumers searching for services like theirs online in Google Maps and Search. Does your business serve customers within a specific service area? If the answer is yes, you should …
Over the years, LinkedIn has become a resourceful platform not only for individuals looking for work but also for businesses trying to market their brand. Since this specific medium has always been rooted in networking, its marketing potential turns out to be so valuable these days. Is your company actively present on LinkedIn? There are …
Content marketing gives small businesses a chance to become publishers of valuable information and allows them a better success rate when competing with larger competitors. While any business can publish and curate content, many brands have a hard time developing the mindset to create a consistent flow of new, interesting information. Content Marketing Mix According to …
Digital marketing can sometimes be a bit overwhelming for a small business owner and we get it. With the pressure to be active on Facebook, Twitter, Instagram, YouTube, Snapchat and Pinterest, it’s really a full time job to maintain all your social media accounts… However, what if we told you your business doesn’t have to be …
Did you know that every day Google notes about 40,000 search queries per second? According to another statistic, active shoppers do at least one search a day. This means customers these days are curious and research driven. The questions you should be asking yourself now is whether your business digital marketing strategy helps you reach …
Email marketing is an excellent digital marketing tool to reach your ideal customer – regardless of the device they use. If you ever wonder how to optimize your emails for the best open and click-through rates, there are many tools that can help you determine best practices. Here are a few features worth checking out: Related article: …
Do you ever feel like your email marketing efforts don’t lead to much success? Is the low open rate or no one downloading your content a regular occurrence for your sales campaigns? We’ve all been there. Email marketing often may feel like shooting in the dark, but what if we told you it doesn’t have …
Today’s customers are hungry for information and we know it. In the past, blogging and short form content has been one of the best ways to deliver useful and digestible information to many online users all at once. It not only gave your business a competitive edge but it also just simply helped with marketing. Do …
Can you believe it’s almost time to say goodbye to 2018? As we close in the fourth quarter, we can’t help but reflect on this year. There was surely a lot going on in the digital marketing world! From Google Chrome security updates, Facebook and Instagram algorithm changes to rise of new smart technology, we can’t wait to …
With Thanksgiving only about a month away, now is the time to get your holiday marketing strategies in place. Don’t know where to start? Think of ways to connect with your customers emotionally and tap into the spirit of giving back. If your goal is to increase conversion this busy holiday shopping season, we got …
One of the most powerful and cost-effective marketing tools for your business are client testimonials. Why? Because they deliver value from the people that know your services or products best. If you’re wondering how to ask your clients to provide feedback about your work, we have great ideas that bring quick results. Check them out …
