MATTHEW J. DOYLE
CEO
President of Advertising is Simple in Delaware, Matt has been in advertising and marketing since he graduated from West Chester University in 1991. He worked his way up the sales chain ladder to become area sales manager for Comcast Spotlight in Utah. For personal reasons, Matt had to return to his home state of Delaware in late 2009. Unable to return to Utah to resume his area sales manager position, he took this opportunity to establish his own digital marketing company in June of 2010. Since then, Matt has worked hard to grow many small to mid-size businesses within a variety of industries. He continues to keep abreast of the latest digital trends so that he can deliver the best possible results to his clients. Matt is the cornerstone of Advertising is Simple and is a large part of why the company’s reputation is stellar.
DENISE BERNSTEIN
Executive Content Manager
Denise has been working for Advertising is Simple in one capacity or another since August of 2010. She oversees and expedites content creation for websites and social media, as well as ensures that all created content is optimized in order to benefit the client’s Search Engine Optimization efforts. This is very important as we strive to keep our clients on the first page of the search engines. Search Engines are in a constant state of flux and it is her job to keep current and adjust the SEO marketing campaigns to keep clients in good standing and improve their web presence. This term is called Adaptive Search Engine Optimization. Denise also designs and builds websites that help clients with better conversions rates in order to meet their marketing goals.
ELENA FILIPONE
Marketing Coordinator
Elena Filipone is a West Virginia University graduate with a bachelor’s degree in Marketing, emphasis in Digital Promotions, and a minor in Event Planning. As the Marketing Coordinator at Advertising Is Simple, she is tasked with creating innovative social media content, conducting market research, carrying out promotional campaigns, identifying target audiences, and evaluating current trends. She is very excited to be able to have this opportunity to showcase her technology skills and creativity, along with gaining experiences and learning new things.
Outside of work Elena enjoys going to the beach, reading, binge watching TV shows, and spending time with family and friends.
She is thrilled to be part of the team here at Advertising is Simple.
Adrian Campbell
SEO/Marketing Assistant
Adrian Campbell is an SEO professional with over three years of experience in search engine optimization efforts. Adrian has implemented a wide range of SEO strategies and solutions, including deep website auditing, extensive keyword research, user experience, and content optimizations within a multitude of industries before joining the AIS team. As the new SEO assistant, Adrian is looking forward to the opportunity to utilize his skills and knowledge to achieve the best search engine ranking results for each of our clients.
Outside of work, you can catch Adrian enjoying a game of English Premier League football, deejaying at his friend’s or family events, watching documentaries, Earn Your Leisure podcast episodes, tutorials on YouTube, or just relaxing with friends and family.
Kyle Sedar
Marketing Intern
Kyle is a new addition to the AIS team this Summer as a Marketing Intern. He is currently pursuing his Bachelor’s degree in Marketing at the University of Delaware while minoring in Professional Selling & Sales Management. He will be a senior this fall. Kyle is excited to begin taking the next steps after college to transition into a career and says the information he’ll learn from Matt, Denise, and Elena will be a tremendous asset. Aside from AIS, Kyle enjoys both playing and watching sports, playing cards with friends, and learning new skills. He’s very grateful to be working with AIS this Summer!
