It is critical for any business to properly manage and promote its business listing information. That is why many are opting for listing management services. A company’s online presence that is populated with consistent and accurate contact information makes it much easier to accelerate business growth.
Why Business Listings are Important
Creating a business listing on Google, Bing and Yahoo! is a great way to get started. Contact a professional with an effective local listing management strategy. They will help you take advantage of voice search technology, such as Google Home or Alexa.
Listing management makes it possible for search engines to help a business reach a new audience, especially local ones. It connects those to a company they didn’t know existed.
However, business listing management is more than submitting an address and phone number. A business needs their information to be consistent, keyword targeted and optimized across all listings. That is what listing management services does for businesses.
Way back before the creation of the internet, businesses listed themselves in the Yellow Pages. And while the yellow pages still exist online, it is not the most effective way to get your business found.
Google, Youtube, Yahoo!, Bing, Yelp, Angie’s, Local.com are just a few of the online listing directories. These will help connect those searching for a certain product or service to a business. Directory Listing management tools are great for inbound marketing and directing getting traffic to your website.
A business desires to be found in local search results based on their targeted keywords. Properly claiming their local business listings and populating them with the right information is crucial to benefit from local listings.
How Can Business Listing Management Help My Business?
Business Listings are an excellent tool to expand your company’s geographic reach. It allows it to relay relevant and useful information to potential customers. They allow businesses to easily connect with a consumer looking for their product or service.
The larger search engines, such as Google and Bing play on the international level. They use listings as a way to index businesses. However, they rely on geographic location to connect local consumers to local businesses. By verifying and taking charge of your business listings, you have better control over your company’s brand and reputation.
Being properly listed in directories can be a game changer when trying to grow your business. Your business needs to be found!
AIS Helps Business to Harness the Power of Online Business Listings
AIS simplifies the complicated process of managing and verifying Business Listings that are pertinent to your industry and location. We optimize a business listing with targeted keywords, optimized images and video.
If you would like our help with Business Listing Management, get in touch.