Adjusting to the day-to-day social media trends can be a major game-changer for small to medium sized businesses. Especially when it comes to competing with their larger rivals. This is why we’re here to tell you about the new social media sensation… Have you heard of Clubhouse?
What Is Clubhouse?
This invite-only app is described as an “Drop-In Audio Chat” and it’s a mix of podcasting, talk radio and social media. Just like with podcasts, there are many topics to choose from and since you join the conversation in audio only, there’s less intimidation to join an ongoing conversation. The talk radio element allows audience engagement and it eliminates the fear of missing out as you can join specific talks at your own convenience.
Rooms on different topics are made up of moderators, speakers and listeners. Listeners can alert the host (the person who created the room) or other moderators (people who have been appointed moderators by the host) if they want to contribute to the discussion. Moderators can then accept or deny the request to speak. If accepted, the listener then becomes a speaker for the remainder of the session.
How do I get started with Clubhouse?
Currently, Clubhouse is available on IOS only and you will need an invite to get in. To start, you can download the app, register your username, and request an invite. Chances are some of your contacts are already on the app and they can send you one of their invites. Once you’re in, set up your profile with contact info, select topics you’re interested in and connect with people!
If you don’t want to miss any good conversations focused on your favorite topics in the future, make sure to turn on “Allow Notifications” in your settings.
Should I Be on It?
Although the app is fairly new, it is already valued at a billon dollars and considered a Unicorn startup next to Airbnb or Uber. While that is completely up to you, we believe joining Clubhouse and connecting with like-minded people is a new form of networking. This could be especially beneficial during a global pandemic.
Business is Getting Social — Are You?
Advertising is Simple has the tools to take your business social to the next level so that you can be where the conversations are taking place. If you have any questions or would like to find out more about how we can help you compete in the Social Marketplace, get in touch!
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