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Helpful Tips to Make Your Website More Accessible

January 17, 2023 by Advertising
Accessibility Button on Computer Keyboard

Website accessibility is an important aspect of website design. Accessible sites present users with information through a variety of sensory channels, such as visual, auditory, speech, cognitive, neurological and physical.

AudioEye helps businesses of all sizes deliver accessible experiences to users, regardless of ability. If you’re getting ready to launch your website or have an online presence already, prioritizing accessibility is key to your business’ success. 

For people with disabilities, shopping and searching online can be tough. “In 2021, AudioEye analyzed more than 3,500 websites across 22 industries.” To make sure everyone is familiar with AudioEye and how important it is to be on a website, below are 3 tips on how you can make your website accessible with AudioEye. 

1. Paint a clear picture of all images on your site

You want to keep in mind that people who visit your site may be visually impaired. “Globally, about 2.2 billion people have some type of visual impairment.” Here are some ways to help with designing accessibility websites especially ones that people can shop on for people with visual impairments:

  • Alt text: is a written description of an image that screen readers can read out loud — or convert to Braille — for people with visual impairments, sensory processing disorders, or learning disorders. You want to be descriptive in your alt text so it conveys key details and defining traits of the images. 
  • Have Clear Headings: If your headers aren’t descriptive, it can be hard for a screen reader user to skim your page and decide if they want to read more.

2. Design for Sound Off

If you have videos on your website to highlight your products or share customer testimonials, it’s crucial to do it in a way that doesn’t exclude anyone. Adding captions and audio descriptions will help everyone enjoy your videos. To create more accessible videos 

  • Synchronize captions: Make sure your captions and subtitles appear on screen as close as possible to when they are said in the video.
  • Double check captions: Human eyes and ears can help catch any mistakes that an automated captioning tool may make.

Conclusion

The best way to ensure your website is accessible to people of all abilities is to incorporate accessibility features into the planning and ongoing site maintenance. If you’re unsure where your e-commerce store stands on the spectrum of website accessibility, AudioEye is a great tool to use.

Reference List

https://www.audioeye.com/post/ecommerce-website-accessibility/

Category: Advertising Delaware, website accessibilityTag: Advertising Is Simple, website design

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