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Lead Generation

6 Teachable Networking Tips to Follow at Your Next Business Event 

6 Teachable Networking Skills to Use at Your Next Business Event 

August 7, 2018 by Advertising

Networking may not be your favorite thing to do, but it sure does prove great results when done right! Such opportunity to make new connections whether just on a personal or business level should be treated as privilege, not a chore.   If networking makes you feel uncomfortable, here are 6 attainable ways to make your next …

Read more6 Teachable Networking Skills to Use at Your Next Business Event 
How-to-Run-a-Successful-Facebook-Contest

How to Run a Successful Facebook Contest

July 26, 2018 by Advertising

Being the most popular social media platform out there, Facebook is a great marketing tool these days for any business out there who’s looking to either convert or build awareness around the brand.   If your ultimate goal is to grow your business through new clients and sales, it’s time to consider running a Facebook contest. Here’s …

Read moreHow to Run a Successful Facebook Contest
Facebook Advertising Tips

Facebook Advertising Tips & Best Practices 

June 19, 2018 by Advertising

Over the years, Facebook has proven to be the top social media platform to use for marketing and advertising purposes. Many businesses today know that by sharing relevant, engaging content, they can reach and build organic relationships with potential customers. While there’s many ways you can use Facebook for your business, probably the most powerful …

Read moreFacebook Advertising Tips & Best Practices 
Powerful-Ways-to-Increase-Your-Lead-Conversions

5 Powerful Ways to Increase Your Lead Conversions

January 30, 2018 by Advertising

Did you know lead conversions are marketer’s single most important objective, yet, only 1 in 10 marketers say their lead generation efforts are highly efficient and effective? If you want to stay informed and turn your business into a lead generation machine, make sure you optimize each of your sales funnel stages for maximum lead conversions. Don’t know …

Read more5 Powerful Ways to Increase Your Lead Conversions
SSL Certificate details

Benefits of Purchasing a SSL Certificate and Upgrading to HTTPS

October 17, 2017 by Advertising

This is a very important post for any business, organization or individual with a website. Starting now (October 2017), most sites will display a “Not Secure” warning in Google Chrome browser (and eventually others) if they have not upgraded from “http” to “https”. In order to avoid your customers seeing the warning security messages on …

Read moreBenefits of Purchasing a SSL Certificate and Upgrading to HTTPS
How to improve engagement with video marketing

How to Improve Engagement with Video Marketing

September 5, 2017 by Advertising

Are you looking for powerful marketing tools to instantly (and successfully) connect with your customers? Online video is now very accessible and hugely popular! It is repeatedly proving itself as an effective way to improve customer engagement, increase brand awareness and attract search engine traffic. So what are you waiting for? Consider investing in a …

Read moreHow to Improve Engagement with Video Marketing
How to Qualify Existing Leads with Video Data

How to Qualify Existing Leads with Video Data

August 22, 2017 by Advertising

As marketers, we know video is an important marketing tactic to engage with your visitors and spark purchase intent. If you read our last post on the 3 different stages of the potential client’s journey, then you also know about the pivotal role that video can play in your marketing automation. Are you looking for …

Read moreHow to Qualify Existing Leads with Video Data
3 marketing automation and video content

5 Tips for Successful Video & Marketing Automation

August 8, 2017 by Advertising

At this point, you know why Marketing Automation is so important. You understand why video is a great communication tool. You’ve seen how goals influence marketing automation, and how video can be incorporated into those goals. Last time, we talked all about why using videos and Marketing Automation is beneficial for your business. Today, we …

Read more5 Tips for Successful Video & Marketing Automation
Using Video with Marketing Automation

Using Video with Marketing Automation

July 25, 2017 by Advertising

Marketing automation has been around for years, and video has been around even longer. But using these two tools together is uncharted territory for many businesses. You probably have some questions. If you’re reading this article, chances are you already know how important video is to your marketing strategy. By combining video and marketing automation, …

Read moreUsing Video with Marketing Automation
What is Marketing Automation? 5 Reasons Why You Should Be Taking It Seriously

What is Marketing Automation? 5 Reasons Your Business Could Benefit From it

July 18, 2017 by Advertising

Staying up to date with the ongoing marketing trends these days means constantly researching, learning and trying new techniques and tools. The workload and responsibilities of a modern marketer change just as fast. Think of Facebook or Instagram. The new updates roll in so often that if you logged into your account after 6 months …

Read moreWhat is Marketing Automation? 5 Reasons Your Business Could Benefit From it
Level Up Your Landing Pages Using These Strategies | Landing Page Optimization Delaware

Increase Your Lead Conversions With These Landing Page Tips for Your Delaware Business

March 7, 2017 by Advertising

One of the greatest benefits of landing pages – whether you are just getting started or already have them – is the capability of converting more leads without increasing traffic by a single website visitor. In most scenarios, an increase in your conversion rate by a mere 1% can improve your gross sales. Often, this …

Read moreIncrease Your Lead Conversions With These Landing Page Tips for Your Delaware Business
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