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Advertising Is Simple Delaware

A Full-Service Advertising Agency in Delaware | Digital Marketing | Seo

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Reputation Management

AIS thumbnail

AIS is Thankful for Our Great Customer Reviews

December 7, 2021 by Advertising

Read Some of the Nice Things Our Customers are Saying About Us: We Appreciate Your Business! Thank you for a truly spectacular year. Best wishes to you and yours for a magical holiday season. We look forward to seeing you in the new year! Advertising is Simple in Delaware offers small to mid-sized businesses in …

Read moreAIS is Thankful for Our Great Customer Reviews

Manage Your Directory Listings Before They Manage You

October 19, 2021 by Advertising

Using directory websites to effectively develop a 5-star digital reputation is one of the most important things you can do to digitally market your business. Getting your house in order (your website, your social media accounts and online business directories) is a good place to start. Having a consistent and diverse reputation management plan will …

Read moreManage Your Directory Listings Before They Manage You
Top 7 SEO Tips for Local Business

Top 7 SEO Tips for Local Business

April 19, 2021 by Advertising

Have you heard of SEO (Search Engine Optimization), and know that it can be beneficial for your business, but just don’t know where to start? Here is a checklist of our top 7 SEO tips to show you what areas you should focus on, what needs to be optimized, and what you need to do …

Read moreTop 7 SEO Tips for Local Business
Cultivating-Customer-Loyalty

Let’s Talk about Cultivating Customer Loyalty 

November 3, 2020 by Advertising

In today’s increasingly over-crowded online marketplace, the key to cultivating customer loyalty is to consistently follow an effective digital marketing plan – something most companies still fail to do.  Customer satisfaction should be front and center for every business. However, for a small business, it is crucial. Making customer service a top priority can make you …

Read moreLet’s Talk about Cultivating Customer Loyalty 
Benefits-of-CRM-and-Marketing-Automation-for-Your-Business

Benefits of CRM and Marketing Automation for Your Business

October 6, 2020 by Advertising

Managing databases and nurturing your leads are important components of running a successful business. If you want to save time and money, the best way to do it is to invest in a software that handles both CRM (Customer Relationship Management) and marketing automation. Want to learn about all of the benefits of CRM and …

Read moreBenefits of CRM and Marketing Automation for Your Business
5 LinkedIn Business Tips to Claim Your Share of the Marketplace 

5 LinkedIn Business Tips to Claim Your Share of the Marketplace 

August 20, 2019 by Advertising

Over the years, LinkedIn has become a resourceful platform not only for individuals looking for work but also for businesses trying to market their brand. Since this specific medium has always been rooted in networking, its marketing potential turns out to be so valuable these days.  Is your company actively present on LinkedIn?  There are …

Read more5 LinkedIn Business Tips to Claim Your Share of the Marketplace 
How to Get Client Testimonials to Up Your Marketing Game

How to Get Client Testimonials to Up Your Marketing Game

September 27, 2018 by Denise Bernstein

One of the most powerful and cost-effective marketing tools for your business are client testimonials. Why? Because they deliver value from the people that know your services or products best. If you’re wondering how to ask your clients to provide feedback about your work, we have great ideas that bring quick results. Check them out …

Read moreHow to Get Client Testimonials to Up Your Marketing Game
legal compliance and user trust

Is Your Website on Par with Legal Compliance and User Trust?

September 11, 2018 by Denise Bernstein

So far, 2018 has been a big year for enforcing legal compliance (GDPR) and user trust (HTTPS), which are both critical elements to running your business online these days. The important question to ask now is: When was the last time you updated your website?  If lately you’ve been noticing less traffic and conversions, it’s …

Read moreIs Your Website on Par with Legal Compliance and User Trust?
http website

Is Your HTTP Website Losing Traffic? Here’s why. 

July 17, 2018 by Advertising

In the past years, security in the digital space has become a prominent concern among online creators and consumers. More recently, we’ve seen new GDPR compliance requirements as well as many Google Chrome updates issuing security warnings to those who manage an http website collecting some sort of customer data. If you’re one of the web owners who …

Read moreIs Your HTTP Website Losing Traffic? Here’s why. 
Online Reputation Management

How to Take Charge of Your Company’s Online Reputation Management

March 20, 2018 by Advertising

Many businesses never even think about their online reputation management. This is a costly mistake because one negative review, if not addressed, can have a huge impact on a company’s revenue. Let’s be real, every brand comes across a disgruntled customer at some point. In the old days before the Internet and social media, it …

Read moreHow to Take Charge of Your Company’s Online Reputation Management
Powerful-Ways-to-Increase-Your-Lead-Conversions

5 Powerful Ways to Increase Your Lead Conversions

January 30, 2018 by Advertising

Did you know lead conversions are marketer’s single most important objective, yet, only 1 in 10 marketers say their lead generation efforts are highly efficient and effective? If you want to stay informed and turn your business into a lead generation machine, make sure you optimize each of your sales funnel stages for maximum lead conversions. Don’t know …

Read more5 Powerful Ways to Increase Your Lead Conversions
SSL Certificate details

Benefits of Purchasing a SSL Certificate and Upgrading to HTTPS

October 17, 2017 by Advertising

This is a very important post for any business, organization or individual with a website. Starting now (October 2017), most sites will display a “Not Secure” warning in Google Chrome browser (and eventually others) if they have not upgraded from “http” to “https”. In order to avoid your customers seeing the warning security messages on …

Read moreBenefits of Purchasing a SSL Certificate and Upgrading to HTTPS
Important Information About Security Warnings in Google Chrome

What You Need To Know About Security Warnings in Google Chrome

September 26, 2017 by Advertising

Are you in charge of your own standalone IC Site or client sites that have forms on web pages that are HTTP (not HTTPS)? If so, you might have received an email from Google Search Console recently reminding you that starting October 17, 2017, these pages will be showing security warnings  in Google Chrome. Do you manage websites that are …

Read moreWhat You Need To Know About Security Warnings in Google Chrome
5 Ways to Master Your Online Reputation Management

5 Ways to Master Your Online Reputation

June 28, 2016 by Advertising

The latest digital marketing trend is for companies to fervently protect and improve their online reputation as best they can. According to Harvard Business Revue, a one star difference on a typical review site can make a 5-9% difference in a business’ revenues. That’s a hefty price to pay if you’re losing ground with your …

Read more5 Ways to Master Your Online Reputation
How to Turn Negative Social Media Comments into a Positive for Your Business

Turn a Negative into Positive for Your Brand

November 4, 2015 by Advertising

Every brand comes across a disgruntled customer at some point. When that customer posts a negative feedback on one or more of your social media pages, it’s up to you to turn it into a positive. The important thing to remember is that people who post complaints on social media just want to be heard. …

Read moreTurn a Negative into Positive for Your Brand

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