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marketing Delaware

7-key-elements-ppc

7 Key Elements for Pay-Per-Click Advertising

December 14, 2017 by Advertising

If you’re looking for immediate results, implementing Pay-Per-Click (PPC) advertising is a great Internet marketing tool to utilize to bring traffic to your website. It’s also important to realize that these campaigns need to be properly setup and closely monitored to confirm that they are working effectively. There are 7 Key Elements to keep in mind when setting up …

Read more7 Key Elements for Pay-Per-Click Advertising
Keys to Video Marketing and Why It Is Important to Your Business

Keys to Video Marketing and Why It Is Important to Your Business

November 30, 2017 by Advertising

Video Marketing should be considered a necessity for any business these days. Did you know that people remember only 20% of what they hear, 30% of what they see, but 70% with text and visuals? According to Google, videos are as effective as TV in bringing results and building awareness around your business. That is why Video Marketing …

Read moreKeys to Video Marketing and Why It Is Important to Your Business
SEMPO_Cities

AIS Hosting 2017 SEMPO Cities Delaware Valley: The Future of Digital Marketing

October 24, 2017 by Advertising

Looking to expand your knowledge on the latest SEO practices, Internet marketing and video? Advertising Is Simple is proud to announce that next Wednesday, November 1st, we will be hosting an exciting event with SEMPO, bringing you the latest updates on all things digital marketing. What is SEMPO? SEMPO is a global non-profit organization serving …

Read moreAIS Hosting 2017 SEMPO Cities Delaware Valley: The Future of Digital Marketing
SSL Certificate details

Benefits of Purchasing a SSL Certificate and Upgrading to HTTPS

October 17, 2017 by Advertising

This is a very important post for any business, organization or individual with a website. Starting now (October 2017), most sites will display a “Not Secure” warning in Google Chrome browser (and eventually others) if they have not upgraded from “http” to “https”. In order to avoid your customers seeing the warning security messages on …

Read moreBenefits of Purchasing a SSL Certificate and Upgrading to HTTPS
Important Information About Security Warnings in Google Chrome

What You Need To Know About Security Warnings in Google Chrome

September 26, 2017 by Advertising

Are you in charge of your own standalone IC Site or client sites that have forms on web pages that are HTTP (not HTTPS)? If so, you might have received an email from Google Search Console recently reminding you that starting October 17, 2017, these pages will be showing security warnings  in Google Chrome. Do you manage websites that are …

Read moreWhat You Need To Know About Security Warnings in Google Chrome
Advertising Is Simple team in New York City

Advertising Is Simple Visits 9/11 Memorial Museum in NYC

September 11, 2017 by Advertising

At Advertising Is Simple, we cherish the relationships with our clients just as much as we do our own team. That is why every quarter, our CEO Matt Doyle, executive content manager/ website designer Denise Bernstein, marketing coordinator/ graphic designer Ronnie Cooksey, and social media coordinator Paulina Szczepanska try to get together and do something …

Read moreAdvertising Is Simple Visits 9/11 Memorial Museum in NYC
How to improve engagement with video marketing

How to Improve Engagement with Video Marketing

September 5, 2017 by Advertising

Are you looking for powerful marketing tools to instantly (and successfully) connect with your customers? Online video is now very accessible and hugely popular! It is repeatedly proving itself as an effective way to improve customer engagement, increase brand awareness and attract search engine traffic. So what are you waiting for? Consider investing in a …

Read moreHow to Improve Engagement with Video Marketing
How to Qualify Existing Leads with Video Data

How to Qualify Existing Leads with Video Data

August 22, 2017 by Advertising

As marketers, we know video is an important marketing tactic to engage with your visitors and spark purchase intent. If you read our last post on the 3 different stages of the potential client’s journey, then you also know about the pivotal role that video can play in your marketing automation. Are you looking for …

Read moreHow to Qualify Existing Leads with Video Data
3 marketing automation and video content

5 Tips for Successful Video & Marketing Automation

August 8, 2017 by Advertising

At this point, you know why Marketing Automation is so important. You understand why video is a great communication tool. You’ve seen how goals influence marketing automation, and how video can be incorporated into those goals. Last time, we talked all about why using videos and Marketing Automation is beneficial for your business. Today, we …

Read more5 Tips for Successful Video & Marketing Automation
Using Video with Marketing Automation

Using Video with Marketing Automation

July 25, 2017 by Advertising

Marketing automation has been around for years, and video has been around even longer. But using these two tools together is uncharted territory for many businesses. You probably have some questions. If you’re reading this article, chances are you already know how important video is to your marketing strategy. By combining video and marketing automation, …

Read moreUsing Video with Marketing Automation
10 Tips to Run an Inbound Marketing Campaign

10 Tips to Run an Inbound Marketing Campaign for Your Delaware Business

May 2, 2017 by Advertising

In the business world, there are many different sub fields discussed about the promotion and advertising of your given business. One of the most important concepts to gain revenue and overall sales on your business is how you integrate marketing strategies daily. Without a plan to market and sell your business to customers, you will …

Read more10 Tips to Run an Inbound Marketing Campaign for Your Delaware Business
5 marketing automation tips

5 Tips for Growing Leads With Marketing Automation

February 14, 2017 by Advertising

The ultimate goal for your online marketing is to generate more leads and convert them into paying customers. A good marketing automation solution can multiply your effectiveness to attract more website visits, and nurture your leads through their entire buying process. Here are five ways to target, personalize and automate your marketing messages across multiple …

Read more5 Tips for Growing Leads With Marketing Automation
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