Advertising Is Simple Delaware
A Full-Service Advertising Agency in Delaware | Digital Marketing | Seo
Email marketing is an excellent digital marketing tool to reach your ideal customer – regardless of the device they use. If you ever wonder how to optimize your emails for the best open and click-through rates, there are many tools that can help you determine best practices. Here are a few features worth checking out: Related article: …
Do you ever feel like your email marketing efforts don’t lead to much success? Is the low open rate or no one downloading your content a regular occurrence for your sales campaigns? We’ve all been there. Email marketing often may feel like shooting in the dark, but what if we told you it doesn’t have …
Do you know the status of your cybersecurity? How about that of your business? If you aren’t sure of the answers to these questions, you could be making a big mistake. One that may cost you sensitive information, or worse, the data of your clients. You’ve seen the news recently: hacks and data breaches have resulted in …
Today’s customers are hungry for information and we know it. In the past, blogging and short form content has been one of the best ways to deliver useful and digestible information to many online users all at once. It not only gave your business a competitive edge but it also just simply helped with marketing. Do …
Did you know creating a dedicated landing page for your advertising campaigns can lead to higher conversion rates? Website conversion centered on improving your current marketing materials and catering to your current clientele can really pay off. If you’re here to find the answer on how to turn site visitors into paying customers, you came to the …
Voice search has been making strides in the recent years and we’re not surprised. After all, it is a more convenient way for customers to find what they’re looking for online. Not to mention, it’s way quicker to ask your phone for an answer than it is to type it out. The more important question …
Imagine this. It’s a new year and you are a small business owner. You are committed to taking your business to the next level and trying new marketing tools to achieve your goals. However, you are unsure of how much you should be spending. Should you run the risk of spending too little, causing yourself to be overpowered by your competitors with …
Can you believe it’s almost time to say goodbye to 2018? As we close in the fourth quarter, we can’t help but reflect on this year. There was surely a lot going on in the digital marketing world! From Google Chrome security updates, Facebook and Instagram algorithm changes to rise of new smart technology, we can’t wait to …
Just because you are a small to medium-sized business (SMB) does not mean you are not a target for online criminals phishing attacks. In fact, it’s the opposite. Being a small to medium-sized business makes you an easier target for cybercriminals. While targeting a larger corporation may lead to more lucrative payouts, these larger corporations …
Any website still running on PHP version 5 at the end of 2018 is in danger of being exploited. Support for PHP 5.6.x ends on December 31, 2018, after which websites still using the outdated PHP will find itself susceptible to attackers looking vigorously for security flaws to exploit vulnerable websites. The imminent end-of-life of …
We live in a fast-paced world, when nearly every piece of information needs to be delivered right away. These days we rely on technology so much that being constantly connected to social media became a bit of a job. Not to mention, there’s a sense of responsibility to be present online whether you know digital …
With Thanksgiving only about a month away, now is the time to get your holiday marketing strategies in place. Don’t know where to start? Think of ways to connect with your customers emotionally and tap into the spirit of giving back. If your goal is to increase conversion this busy holiday shopping season, we got …
One of the most powerful and cost-effective marketing tools for your business are client testimonials. Why? Because they deliver value from the people that know your services or products best. If you’re wondering how to ask your clients to provide feedback about your work, we have great ideas that bring quick results. Check them out …
So far, 2018 has been a big year for enforcing legal compliance (GDPR) and user trust (HTTPS), which are both critical elements to running your business online these days. The important question to ask now is: When was the last time you updated your website? If lately you’ve been noticing less traffic and conversions, it’s …
Managing a Facebook business page can be intimidating, but thankfully there are certain features that can guide you through this process. We’re talking about Facebook Templates! Choosing the right one for your business can be detrimental to capturing leads, so make sure you give it some thought before you start setting up your business page. …
